Joel Orr's World

Now that the iPhone has been hacked, what does it mean for Apple?

The Steve Jobs Master Plan: iPhone hacking

Posted by Don Reisinger

When Steve Jobs and company first envisaged the iPhone, a few things surely came to mind. First, Apple wanted a phone with an appealing design and advanced functionality. In essence, the company wanted a device that was nothing like its predecessors. And while it achieved this feat, Apple was still in need of a carrier. It went to Verizon and others, but it was AT&T that was able to offer it what it wanted: revenue sharing on activations and service plans. Basically, Apple was able to sell the device, make a profit, and even capitalize on the iPhone's popularity through AT&T service plans. more